SprintAI Announces Hockey Operations Partnership with NHL's Colorado Avalanche
Agreement expands SprintAI’s work within Kroenke Sports & Entertainment following continued collaboration with the NFL's Los Angeles Rams.
Agreement expands SprintAI’s work within Kroenke Sports & Entertainment following continued collaboration with the NFL's Los Angeles Rams
Denver, CO (October 13, 2026) – SprintAI, the AI platform built for professional sports organizations, today announced a partnership with the Colorado Avalanche of the National Hockey League.
The partnership will bring SprintAI’s artificial intelligence technology into the Avalanche organization, helping staff work more efficiently, improve the flow of information and automate time-consuming workflows.
The collaboration represents a natural extension of SprintAI’s work within Kroenke Sports & Entertainment. SprintAI has worked with the Los Angeles Rams since 2024, where its technology has become embedded in daily operations and helped demonstrate how AI can turn fragmented information into more efficient workflows and better decision support.
“We are always looking for ways to help our staff communicate more effectively and spend less time on manual processes,” said Suzanne Borchert, Executive Director of Hockey Operations for the Colorado Avalanche. “AI has the potential to make information easier to access, reduce unnecessary administrative work and allow our people to focus more of their time on the decisions and conversations that matter most. We see SprintAI as a strong partner in helping us move in that direction.”
SprintAI is designed to work across a sports organization’s existing technology environment, connecting information from different systems and enabling AI to help staff access, interpret and act on it more efficiently.
“Our vision has always been much bigger than building another sports technology tool,” said Juha Tiihonen, Founder and CEO of SprintAI. “We believe AI is fundamentally changing how professional sports organizations operate. Forward-thinking teams like the LA Rams and Colorado Avalanche give us an extraordinary environment to demonstrate that in practice.”
The Avalanche partnership marks another milestone in SprintAI’s expansion across North American professional sports as the company builds an AI-native intelligence layer for the modern sports organization.